Access to responsible investing made easier via new Emerald Wrap website

The Emerald Wrap, Australia’s only Responsible Investment

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platform, has upgraded its website so that investors can connect directly with investment and advisers opportunities in this niche ‘ethical’ investment space.

The new Emerald Wrap home page features a video animation which plots the journey of an investor, showing how investment needs change over time and the critical importance of accessing informed financial adviser to make the right investment decisions.

George Lucas, managing director Emerald Wrap, said the investment in improving Emerald’s service was driven by the growing interest in ethical investment options which has created a need for direction about where to go or whom to approach for advice.

“These changes to the Emerald Wrap website will allow clients to see the model portfolio provides,” said Lucas.

“It will also allow advisers who support the Emerald Warp to list their service on the site so investors can see what is on offer and make their own judgements.
“We wanted to have a platform that allowed investors connect directly with the advisers who are specialists in this space.”

“The feedback we are getting from advisers is that more and more of their clients are looking to make a difference via an ethical approach to investment.”
“While this phenomenon is more associated with Gen X and Y, there are a lot of baby boomers who are increasingly concerned about the social and environmental consequences of where they invest.”

“The clean, user friendly design element of the website is sure to appeal to all age groups and investor profiles,” said Lucas. “We will populate the news and research sections with updated commentary on responsible investing which will form a resource centre for people interested in this field.”

About
The Emerald Club mentors and supports a community of financial advisers who encourage Australian investors to profit by supporting responsible businesses with values which align with their own, for the benefit of our collective future.
More info: http://theemeraldwrap.com.au/
For more information please contact Alex McGregor at Shed Media
M: 0404 015 556
E: amcgregor@shedmedia.com.au

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